Great success for the first edition of the “Exclusive Days” at our production site in Landivisiau. No fewer than 700 participants gathered over two days to discover our latest innovations and share valuable moments of exchange. Watch the video and relive these two days as if you were there!
On January 20 and 21, 2026, the Landivisiau production site welcomed more than 700 industry professionals for the official launch of the new SC PICHON slurry tanker range. This event marked a strategic milestone for the Group, aimed at expanding access to centrifugal technology while strengthening its dual-brand strategy.
As the year draws to a close, the PICHON teams would like to thank all our customers, partners and dealers for their trust and loyalty throughout the year.
In a constantly evolving market environment and in order to sustainably support its development in France and internationally, SAMSON GROUP announces the appointment of three Territory Managers for its SAMSON and PICHON brands.
SAMSON AGRO announces the launch of its new CDf and CTf incorporators, now available through both PICHON and SAMSON dealer networks.
For this new edition of the world’s leading agricultural trade fair, the two brands of the group are joining forces on a shared stand. This joint presence highlights the complementarity of our ranges and our recognized expertise in the application of organic fertilizers.
Read what Mr Prigent, a dairy farmer in Saint-Vougay, has to say about his use of PICHON's TSB1 trailing shoe boom.
SAMSON GROUP is sharpening its strategy and focusing on growth. As a result, some changes have been made in the management team, and Philippe Barabinot has been appointed as the new Group Market Director.
By integrating the PICHON brand into its portfolio in Germany, SAMSON Group A/S continues to strengthen its international presence and aims to increase its market share. To introduce the brand to the German audience, a press conference was held on February 26.
As we close out a year marked by innovation and collaboration, the entire Pichon team would like to extend its warmest thanks to our customers and partners for their continued trust and support.
With increasing demands for efficiency, sustainability and longevity in agriculture, SAMSON is launching the new ENDURO wear part series. The series sets new standards for both durability and performance, and the first product in the series is the TSB Centre Blade, developed for SAMSON's trailing shoe boom.
PICHON is proud to announce the expansion of its product line with two highperformance tools: the IDs disc injector and the CDf disc incorporator. Designed to meet the growing demands of farmers for efficiency and sustainability, these machines allow for optimal management of organic fertilizers while respecting environmental standards.
Despite a challenging machinery sector in large parts of Europe, SAMSON GROUP A/S has again delivered strong annual profits for the 2023/24 financial year. The Group's focus on sustainable solutions and efficient use of natural fertilisers remains a successful strategy.
The new PICHON TSB1 trailing shoe boom ensures precise and even surface application of organic fertilisers. Designed to meet the needs of farmers, it offers enhanced performance by maximising the use of nutrients while reducing ammonia loss and gas emissions.
PICHON is proud to announce the expansion of its SV slurry tanker range with the introduction of three new models: SV6, SV8R, and SV10.
Since May 1st, the Pichon and Samson brands have expanded their product lines with two models of disc incorporator (CDf & CDx) and a new model of disc injector (IDs).